IDA offers specialist product design and development services that help clients create commercially successful products across Consumer and Medical sectors worldwide. Our process combines strategic research, innovative design, and seamless collaboration with marketing, engineering, and manufacturing teams to ensure a smooth transition from development to production. In addition to developing distinctive and functional designs, we assist clients in navigating the journey from concept to marketplace. Whether introducing manufacturers, distribution networks, or advising on market strategies, we help break down barriers to success.

Concept development is at the core of creating impactful designs. At IDA, we transform ideas into innovative and market-ready concepts by blending creativity, research, and functionality. Through sketches, digital visualisations, and mock-ups, we explore multiple directions to identify the best solutions tailored to your market and user needs. Our collaborative approach ensures every concept aligns with your vision, brand identity, and commercial goals.

Prototyping is central to our design process. IDA leverage sin-house and external facilities to create models ranging from quick prototypes for ergonomic testing and form assessment, to functional mock-ups for design validation and market testing. We employ advanced 3D printing technologies to iterate designs efficiently, ensuring reduced lead times, increased accuracy and minimise risk.

Design for Manufacture and Assembly (DFMA) is a critical phase in ensuring that products are efficient to produce, cost-effective, and easy to assemble. At IDA, we integrate DFMA principles into the design process to simplify manufacturing workflows and reduce production costs while maintaining quality and functionality.

Through our extensive partner network, IDA connects clients with reliable manufacturers and suppliers both locally and internationally. We provide support throughout the production process to trouble shoot any issues that may arise.

IDA produces comprehensive design documentation to facilitate seamless manufacturing. Using the latest CAD systems, we ensure our designs meet industry standards, cost requirements, and manufacturing constraints. We specialise in plastic injection-moulded parts and have expertise in sheet metal and CNC production techniques. Our detailed documentation eliminates errors and maintains design intent through to production.

At IDA, we understand the power of visual communication in complementing and elevating product design. Our graphic design services ensure your product’s branding, packaging, and marketing materials leave a lasting impression. From concept to execution, we craft designs that align with your brand identity and resonate with your target audience. Whether enhancing your product’s market presence or creating cohesive branding, our graphic design expertise ensures a polished and professional finish.